No business has the skill to be all things to all people; the entrepreneur must therefore understand the needs / wants of their customers and target their offerings to these wants / needs. It is essential for businesses large and small to strive for not just the benefits of marketing – SALES, but also for effective markets that contributes to a profitable bottom line.
Topics that will be addressed during the seminar:
- Marketing is more than just placing an Advertisement
- What is marketing and how it effects your business?
- Who are our target customers and why is it important to know them
- Needs and Wants
- How to develop your product / service for maximum profits
- Pricing Strategies your customers can understand?
- Distribution; where do your customers expect to see your product / services
- Promotional Strategies
- Service oriented
Date & time:Thu, 04/28/2011 – 9:00am – 12:00pmLocation:Fremont Main Library, 2400 Stevenson Boulevard
via acsbdc.org